Ignite or Ignore?
Ignite or Ignore?
The moment you decide to Change - is the start of a new order into your life.
It can be as simple as a tiny pivot towards another direction, to fix something that has ceased to be productive. Or, it can be as bold as a 180-degree turn away from what is comfortable, like turning nothing into something. Whatever it is, know that Change is inevitable. It is our gift to discern that empowers us to decide on how far we want to go. You can either catch the light or dampen it down.
Years ago, I decided to Ignite Change.
Today, I wish the same for you.
Brand Consultant. Entrepreneur. TV Host.
Game Changer.
Brand Consultant. Entrepreneur. TV Host.
Game Changer.
No. My parents did not name me Bongster at birth. It is a moniker I acquired as I went through every Change I decided upon. A combination of my name, Bong, and a word that describes my gargantuan passion, Monster.
I have worked in the creative industry for many years. I am a successful branding and marketing professional. I am an established restaurateur. I am a TV presenter. I am also a life and personality coach. At the onset, it would seem that I do so many things. But to me, it is only one thing: I help Ignite Change.
Incepted the Brand Identity, Company & Culture Creation and the official launch of the world acclaimed Marina Bay Sands Singapore.
Developed and launched the iconic Levi’s Global Rebranding Campaign- “Go Forth” across the Asia Pacific region.
Created the Starwood Global Branded Up-Selling Modules, a sales-centric program intended to uplift each hotel’s revenue without compromising on their own distinctive identity within Starwood hotel brands.
Facilitated the Personal Branding Re-Engineering Playshop for the award-winning ACCOR IHMP Program (General Managers Fast Track Program).
Attained a Master License of Neuro Linguistic Programing Practitioner - by the co-founder of NLP, Dr. Richard Bandler.
Engineered a bespoke mindset-shifting program for Citibank Asia Pacific with the core objective to humanize the banking experience. The Citi Signature Experience was successfully piloted across Asia Pacific and currently being adopted by Citibank US as an integral part of the global rollout.
Transformed an abandoned the original TCM Hospital in Singapore into a trendy buzzing Café at Telok Ayer Street – My Awesome Café, honored by Red Dot Design Museum as one of the Design District Icons in Singapore.
Launched a new TV show - "Mission Restorable" a 6-episode Info-Ed series. He was the TV Host plus the Featured Industrial Designer in restoring and reinventing old objects - giving them a new lives.
Behind every successful project is a client who dares. Every piece of work is a collaboration
between me, my team, and the client. The absence of one simply would not suffice.
I can talk about myself extensively, but, truly, nothing is more valuable than the words of partners
who believe and understand the immense value of Change.
Bong is one of the most passionate and qualified people I have ever worked with. He has charisma, intelligence and is very creative. He is one of the rare people who can easily think in both hemispheres. He will challenge you, he will inspire you, he will teach you. He inspired me and mentored the team that worked with him at MG. The ideas he brought to the table, like the digital work for BIG Hotel, taught me a lesson in digital I will never forget. If you need somebody to infuse your team or lead your brand, Bong has the shoulders and passion big enough to do it. I recommend Bong to anybody looking to make a difference.
Robert Gaxiola, Founding Partner, ManghamGaxiola McgarryBowen
Bong is an effervescent invaluable team player with a 'never say never' attitude. He keeps everyone else spirits up and definitely on their toes!
Agnes Tann, Regional Marketing Director, Levi's Asia Pacific
Coach Bong is a gifted and multi-faceted individual with an awesome ability to take on a client's vision and bring it to life in unexpected and wonderful ways. He is able to inspire through his creative force and deep understanding of human psychology. He is a great partner and highly recommended.
Aruna Raghavan, APAC Regional Head - Customer Experience, Citibank
When you embrace Change and deliberately go with the flow of life, you will feel that your life is happening FROM you, NOT TO you. At this point, you will make a very simple yet extremely profound shift - transforming you from a victim of life to an Author of your own Ambitions, the Designer of all your Dreams.